CREATED Concept & Branding
Skincare is something we all use. Washing your face to get ready for the day, massaging your body with lotion or rinsing off the day with a soft shower cream... We take care of ourselves through these tiny little rituals, and we practice them daily - throughout our whole lives.
The packaging design for INSKYN emphasizes on the intimate nature of the use of these products.
By using close-up images of skin in all its different appearances, we emphasize on its beauty and diversity. The close ups and variety make the packaging feel intimate (like our skincare rituals) - and recognizable The skin makes the packaging stand out and is versatile - just as its users.