Promiss, a Dutch fashion brand, was launching a new jewelry line. For this branch of the branf, i was asked to create a brand identity and a website. Since the jewelry shapes were inspired by nature, i decided to make this play a major role in the branding.
Choosing different landscapes and natural phenomena - and using a black and white color scheme, the images become more abstract so that the shapes of these beautiful sceneries is highlighted. Combined with the abstract shapes of the jewelry, the brand truly gets its own appereance.